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Making the most of Millennials

Generation Y “Millennials” may receive some criticism from the media and employers, but many possess skills that can increase the depth of an organization. Every generation has its quirks, and Gen-Y is no different. If employers know how to best work with them and utilize their burgeoning talents, however, Millennials can add great value to the office.

As the first generation to grow up with computers, cell phones and tablets at the ready, Millennials are primed to augment an organization’s technological skills. They can be the go-to candidates for starting a new social media platform or finding new technology resources to help your organization get ahead.

In addition to bringing new technology to the tools in your organization’s arsenal, Gen-Y interns and employees bring increased social awareness to the table. Today’s twenty-something employee is attracted to socially-conscious organizations and can help develop office volunteering plans. Beyond making an impact at …

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Employers: Recruiting Millennials

Entry by Pat Patterson

Before you pack up your materials to begin recruiting interns on college campuses, take some time to strategize how you will market your organization. More importantly, think about the characteristics of your target audience – Millennials, those born between 1977 and 1998. The more you know about Millennials, the more you can tailor your recruiting efforts to entice their interests. Here are some Key Characteristics of Today’s Adolescents:

Self-reliance – They believe that becoming successful is up to them, and they are not depending on others for help. Finding a good job is a priority. They are the young navigators. They must chart their own course and captain their own ship: “It’s up to me to create my own well-being.” They value personal experience and are prone to seek out critical thinkers. They are independent and emotionally and intellectually open. They strongly value individual rights: …

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